The advertisement features Serkis in drag as May and finds him riffing on Gollum’s famous scene in Peter Jackson’s “The Lord of the Rings: The Two Towers,” in which the two halves of his personality have a back-and-forth conversation. “We takes back control,” Serkis hisses as the Gollum version of May. “Money, borders, laws…blue passports! We wants it.” Meanwhile, the Smeagol side of May argues that perhaps it’s best to consult the people before taking on the financial burdens of Brexit.
The video arrives at a busy time for Serkis.